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Methods for outdoor LED screens to attract more viewers

Introduction:

With the continuous upgrading of market demand and the continuous iterative updating of new scenes in commercial space, large outdoor LED screens incorporating the most advanced sound and light stage technology in the future have attracted people’s attention. Among the many ways to build a differentiated experience, large screens can make people instantly detached from reality and feel happy and satisfied with a new sensory experience. Many companies are willing to spend a lot of money on this unique “landscape”, so what can this seemingly ordinary “LED electronic board” bring to brand drainage?

In the digital age, large outdoor LED screens break with traditional gameplay

When it comes to outdoor LED screens, the first thing we can think of is that it is like a giant screen in the sky of the city. Each frame is an orchestrated visual feast, from the bustling business district to the transportation hub. They are like the watchmen of the city, silently but strongly conveying information.

outdoor advertising screens

Outdoor LED advertising screen in shopping malls: a visual feast to create a shopping paradise

The shopping mall, as a shopping paradise, its outdoor LED advertising is also brilliant. The large outdoor screens at the entrance of the mall are like welcome messengers, welcoming every visiting customer. They broadcast information about the mall’s activities, brand advertising, or fashion trends, providing citizens with a variety of consumption options. These large screens not only enhance the overall image of the mall, but also bring a steady stream of visitors to the merchants. Inside the mall, indoor LED displays can be seen everywhere. They are hung above the corridor, or inlaid on pillars, or even inlaid in transparent windows. These LED screens display a variety of advertising content, from clothing and cosmetics to food and services. With their vivid images and bright colors, they attract consumers’ attention and stimulate their desire to buy.

Indoor advertising LED display
Indoor LED screen for shopping mall

Technology empowers shopping mall advertising: LED displays innovative interpretation of brand vision

Behind these LED displays is the careful creation and presentation of brands and services by merchants. They use creativity and wisdom to perfectly combine advertising content with screen form to bring consumers a feast of vision and soul. With the progress and innovation of technology, the form and function of LED displays are also constantly enriching and expanding. From traditional flat LED screens to curved LED screens, transparent LED screens, interactive LED screens, Cube LED displays, the emergence of each new form has brought new possibilities and surprises to commercial advertising.

Creative LED display

Large outdoor LED screen new gameplay: creative evolution from brand display to emotional resonance

After reading the above, many people may simply think that the large outdoor LED screen is just a display of brand perception. With the development of 5G technology, the use of many large outdoor LED screens has begun to conform to the preferences of young people and break through traditional gameplay. For example, on the occasion of the Qixi Festival, Shenzhen launched an unprecedented urban romantic frenzy. Starting at 8 a.m., 10,000 large screens in nine districts of the city lit up at the same time, displaying the moving words “I love you.” Under these large LED screens, many citizens took pictures of this touching scene with their mobile phones, and the topic immediately hit the hot search in the same city, blowing up the Moments of Shenzhen people.

Large outdoor LED display

Large outdoor LED screens that combine elements such as local culture, hot topics, and hot memes can often bring better communication effects. For example, this summer, the word “fire” scrolled around on the outdoor advertising screen in a certain place, complaining about the hot weather. It seemed to be “crazy,” but in fact it accurately hit people’s current mood in a humorous or ironic way. Therefore, it is difficult for such a design not to generate strong emotional resonance in people.

Outdoor LED screen

Innovative application of large LED screens – a new benchmark for visual effects in traditional commercial complexes

Overall, large LED screens not only represent a static landmark, but also a visual symbol that is constantly changing with the changes of the times and popular culture. From the perspective of domestic innovation examples, large outdoor LED screens have surpassed traditional gameplay, attracting the attention of audiences through diverse means such as content, technology, and interaction, and even guiding offline traffic online with the help of 5G technology. Therefore, taking advantage of the advantages of large outdoor LED screens, it has successfully helped traditional commercial complexes achieve synergies in quality and efficiency.

large LED advertising screens

Combined with technology, the best display window for high-quality content

With the advent of the digital age, LED large screens have obvious advantages over traditional outdoor advertising signs in the promotion and display scenarios of building media, shopping centers, catering retail and other occasions. Advertising carriers have gradually developed into dynamic and multi-functional. Compared to traditional single-function billboards, the dynamic picture of full-color LED advertising has a stronger visual impact, helping brand advertising bring higher conversion rates.

Dual drivers of technology and creativity: large outdoor LED screens lead the new digital advertising trend

The first is technological innovation, and the second is to meet the needs of brand owners. Large outdoor LED screens continue to innovate in hardware and content, creating one classic case after another. For example, Chongqing, Chengdu, Shanghai, Beijing and other places have successively blown the whirlwind of naked eye 3D. After digitally upgrading traditional outdoor brands, naked-eye 3D technology is used to create interactive out-of-home advertising for consumers, and can form secondary communication online.

At the same time, with the combination of traditional culture and digital technology, large outdoor LED screens are becoming an innovative form of cultural tourism. Content determines traffic, which was a universal value in the advertising and marketing industry in the past. However, with the iteration and updating of technology, high-quality content has become the foundation for user retention. However, content king can no longer fully meet advertising needs. Only “technology + creativity” can make large outdoor screens burst into new vitality. At present, the cultural tourism industry is booming, and more and more tourist destinations rely on large-screen advertising to break out.

Large-screen landmarks combine traditional cultural symbols and digital technology to give tourists a strong visual experience and increase interest in watching and traveling. Modern large outdoor screens are no longer just used for advertising, but new landmarks and Internet celebrity clocks in cities that “bring their own traffic.” They have played a unique role in enhancing residents’ consumption, cultural tourism development and stimulating urban vitality.

Outdoor video wall

Grab traffic, outdoor big screen is the protagonist

In recent years, the brand industry has innovated marketing strategies, integrated large outdoor LED screens and traffic star influence, and successfully promoted sales and brand value-added. This strategy deepens the emotion between the brand and fans, builds close multi-dimensional interaction, and achieves a win-win situation. The event stimulates fan resonance, promotes spontaneous communication, enhances brand exposure and goodwill, and converts it into sales motivation. Ultimately, the event deepens the connection between brands and fans, achieves sales growth and brand perception improvement, and promotes deep interaction and win-win.

According to relevant reports, the concept of Generation Z consumption represented by the post-00s generation is changing from product consumption to emotional consumption. For Generation Z fans who are willing to pay for idols and their endorsement products, idols undoubtedly have a strong emotional identity and appeal. Traffic stars are closest to Generation Z, and brands can build links between brands and young consumers through traffic stars to enhance brand influence and brand awareness in Generation Z. And outdoor LED large screen + traffic stars can release the brand marketing potential of 1 + 1 > 2.

LED large screen for advertising
Large LED screen for event

Conclusion

In conclusion, compared with the advertising model of the past, the large outdoor LED screen, with its magnificent scale and brilliant colors, brings a strong visual impact to the viewer, deeply rooted in the hearts of the people, and realizes the effective communication of advertising. In the future, combined with 5G, Internet of Things, AI and other technologies, it will realize multi-screen interactive technology, human-screen interactive technology, etc., to achieve two-way interaction with consumers, enhance brand impression and awareness. Let’s look forward to the potential of the LED large screen, and transformation creates endless possibilities.

Australia outdoor p3.91 3x2 2

Outdoor LED signage for serviced medical suites

Outdoor LED signage for serviced medical suites

In Cairns, Queensland, Australia, a prestigious serviced medical suite has chosen our MuenLED high-quality outdoor LED display products to enhance its outdoor advertising presence. In this case, our MuenLED P3.91 3x2m outdoor iron cabinet LED display and P2.5 0.96×1.28m outdoor front maintenance LED display were used. The application of these LED displays demonstrates the service and expertise of medical professionals in the medical suite to increase its visibility and customer reach.

Outdoor LED display

Outdoor LED signage enhances visibility and professional image

The main advantage of these outdoor LED signage is their ability to attract attention, both up close and from a distance. The larger 3x2m P3.91 LED screen has been carefully installed to maximize visibility at a variety of vantage points, including nearby roads and pedestrian walkways. This dynamic LED display provides essential information about the Medical Suite’s services in a visually striking and easily digestible way, providing a vivid and clear visual effect day or night. By standing out from the traditional signage, the LED screen more easily catches the eye of passers-by and creates a strong first impression, embodying the professionalism and modern feel of the Suite.

Outdoor LED signage

High quality outdoor LED signs, day and night have a good effect

MuenLED’s outdoor LED display maintains vivid and clear images regardless of lighting conditions. During the day, the LED display automatically adjusts the brightness, reaching more than 5000 nits, ensuring that it is clear and easy to read in sunlight. At night, the brightness of the LED display will be appropriately dimmed, providing a soft light that will not irritate the viewer’s eyes. This feature maximizes the display effect of advertising messages. In advertising displays, a clear and round-the-clock display is essential, and a professional atmosphere must be ensured to strengthen the trust of current and potential customers.

High brightness outdoor advertising LED screen

Ease of maintenance

For this project, we provided a 0.96×1.28 m P2.5 front maintenance LED display. This smaller but powerful screen is perfect for spaces that require regular maintenance, without compromising the display’s seamless appearance. Front maintenance is done in a way that greatly reduces the maintenance time of the outdoor LED signage. For the customer, this means reliable, long-lasting performance with minimal disruption to day-to-day operations – a key consideration in a medical setting where every second counts.

Front maintenance LED display

Customer feedback and strong endorsement

Our customers are not only satisfied with the visual quality of the LED display, but also with the support of our team. From consultation to installation, we ensure that the process is smooth, professional and tailored to their specific needs. This commitment to quality and service has also led the customer to write a glowing letter of recommendation from the heart, emphasizing their satisfaction with the product and dedicated MuenLED team. This recognition highlights our ability to offer not only excellent LED display products, but also complete solutions that meet our customers’ goals and operational requirements.

Long-lasting impact on the community

In this case, outdoor LED signage not only serves the medical suite, but also has a positive impact on the surrounding community. For visitors and residents, LED screens serve as a source of valuable information about health care options, promoting wellness and accessibility. By presenting information in a clear, modern format, LED screens help the medical suite communicate its services more effectively, fostering an environment of trust and transparency.

Conclusion

MuenLED’s LED display solutions have once again proven their value in real-world applications. Queensland’s Serviced Medical Suite has seen tangible benefits such as enhanced visibility, professional image and user-friendly maintenance through our LED screens. Customer satisfaction and strong referrals to us demonstrate our commitment to providing high quality products and excellent service. We are proud to have contributed to the success of this Serviced Medical Suite, while looking forward to supporting more customers with similar needs in the future.

Common types of outdoor LED advertising display screens

Introduction:

With the development of the Internet, we have entered the era of information explosion. The audience’s attention resources gradually become scarce resources. In this case, the combination of static and dynamic, powerful forms of outdoor advertising is gradually gaining the attention of advertisers. At this time, LED advertising screen came into being, which relied on dynamic visual images to disseminate information, through the expression of the image to stimulate the audience’s desire to buy.

The needs of the market have greatly accelerated the development process of LED display technology, so that its visual communication form has become more colorful. In this article, we will explore five common types of LED advertising screen and its unique application scenarios.

Outdoor LED advertising screen

Building LED advertising screen

This kind of LED screen is a form of advertising that appears and develops with the rise of cities. With the acceleration of urbanization, high-rise buildings in the city are lined up, which not only become landmark buildings in the city, but also become an excellent choice for outdoor advertising. LED advertising on building facades is usually installed on the facades of buildings in commercial areas with high traffic flow and can be clearly displayed even in strong sunlight. With the maturity of the LED market and the reduction of cost, its screen area is also showing an increasing trend.

In many cities, building LED screen has become a landmark attraction of the city. Its large-area dynamic advertising communication not only effectively conveys information, but also stimulates the senses of the audience in all directions, leaving a deep impression on the audience.

Building LED advertising screen

Transportation LED advertising screen

This kind of LED screen is mainly a car-based LED screen. They are usually installed on buses, vans or cabs, turning these vehicles into mobile LED billboards. For example, van-type minivans carry full-color LED double-sided screens. While broadcasting advertisements, it shuttles between the city’s main commercial streets. Especially in places with high traffic flow or dense traffic, its mobility brings higher exposure.

Automotive LED advertising is a mobile outdoor advertising form, with a large area of dynamic advertising form to complement the existing buses and cabs in the form of mobile LED advertising communication.

Transportation LED advertising screen
Car LED display

Box vertical LED advertising screen

This kind of LED screen is usually built in the busy commercial street intersection, large shopping malls in front of the door, bus stops and other places. Its distinguishing feature is its information capacity. Box vertical LED color screen equipment does not rely on other buildings and can be independently set up in public places, but the advertising environment has a greater impact on the effect of advertising communication. Generally speaking, the larger the flow of people, the smaller the interference of the surrounding media in the environment, the better the advertising effect.

In addition, the area of these advertising screens is small, basically less than 5 square meters. However, compared with traditional, static light box advertising, the dynamic and continuous playback of LED display screens is more likely to attract the attention of the audience, and it can convey more advertising messages. Due to the independent structure, this type of LED screen can be flexibly repositioned according to needs.

Box vertical LED advertising screen
Outdoor advertising LED display

Indoor LED advertising screen

As the name suggests, it is the LED advertising screen set up indoors. It mainly includes LED display screens in shopping malls, airports, and conference centers. Theseindoor advertising LED screens not only provide high-definition displays, but also support various forms of content, such as 3D effects and video loops. Companies often use them for precision advertising, such as displaying products near the point of sale. In addition, the compact size and customizable shape of these screens allow them to fit perfectly into a variety of indoor scenarios.

Indoor advertising LED display

LED graphic advertising screen

For the pursuit of simplicity and cost-effective forms of advertising, LED graphic advertising screen remain a popular choice. LED graphic advertising screens are grayscale-free displays consisting of a single or dual base color, which are less expensive and can only display information such as graphics and text. Commonly used in restaurants, drug stores, and small shops, this type of screen can scroll text, simple animations, or simple graphics to convey information clearly. Its minimalist design makes it ideal for businesses with limited budgets who still want high visibility.

Dual base color LED screen

Why choose LED advertising screen?

Investing in an LED advertising screen ensures eye-catching, adaptable, and energy-efficient advertising. Whether it’s for outdoor promotions or indoor campaigns, there’s a type to suit every need.

Conclusion

These are the 5 main types of LED advertising. Choosing the right type of LED advertising screen depends on your business goals and the environment in which the advertisement will be placed. By understanding the advantages of each type, you can develop a compelling and impactful advertising strategy. With the continuous development of technology, we believe that the future of LED media will bring us more surprises.

05

What are the advantages of outdoor digital LED billboards?

Introduction:

In recent years, outdoor digital LED billboard with its high brightness, anti-interference characteristics, in the field of outdoor advertising quickly emerged as an important carrier of publicity in various industries. So, what are the advantages of outdoor digital LED billboard for advertising? This article will provide you with a detailed analysis.

Outdoor LED billboard

Conveniently located to reach the target audience

An outdoor digital LED billboard is usually installed in the core of the city, such as overpasses, pedestrian footbridges, cross-road billboards at intersections, highway entrances and exits, service areas, or places with heavy pedestrian traffic such as stations and airports. These locations have important communication advantages:

High-density audience coverage: In places with heavy foot traffic and car traffic, advertising content is more likely to be viewed multiple times, deepening brand memory.

Long visual stay time: As these locations are usually traffic deceleration zones, pedestrians and drivers are more likely to be attracted by bright LED advertising.

Through precise geographical location, outdoor digital LED billboard can effectively achieve “zero distance” communication between advertisers and target audiences, thus enhancing brand image and information dissemination.

Oudoor LED billbord for city
Outdoor LED display for advertising

Continuous exposure with solid returns

Outdoor LED displays support 24/7 broadcasting, ensuring that advertising content can get enough exposure at any time. Compared to TV ads and social media ads, outdoor LED billboards have the following significant advantages:

Higher acceptance of content: In addition to commercial ads, outdoor LED advertising screens can also play public service announcements, urban cultural content, etc., reducing the audience’s sense of aesthetic fatigue and improving acceptance.

Strong environmental adaptability: waterproof, lightning-proof, anti-vibration and other properties allow it to operate normally in all kinds of bad weather, ensuring that the advertising effect will not be discounted.

Energy Efficiency: Leveraging eco-friendly and energy-saving technology, they reduce operational costs while aligning with sustainability goals.

Energy efficiency and environmental protection: adopting high-efficiency energy-saving technology not only reduces the operating costs, but also conforms to the trend of environmental protection, which is a win-win choice of economic benefit and social responsibility.

Long-term stable broadcasting effect, not only can help the brand long-term exposure, but also can enhance the cultural atmosphere of the city. It is an important window in the city image display.

Digital advertising screen

Versatile advertising formats and creative potential

Outdoor digital LED billboards are extremely flexible in their presentation, able to display content in a variety of ways, such as animation, video, pictures, etc., to attract the audience’s attention. Data show that in recent years, the annual growth rate of outdoor advertising industry to maintain in the double digits, especially the annual growth rate of LED advertising media is more than 30%. Industry experts even called it after the TV screen, computer screen, cell phone screen after the “fourth screen.”

Dynamic content is more impactful: high-resolution outdoor LED screens can display dynamic video ads, making information delivery more infectious.

Real-time content update: Through the remote control system, the advertising content can be adjusted at any time to respond to changes in market demand in real time.

Multi-screen synchronization: In important holidays or large-scale activities, multiple LED advertising screens are linked to play the same theme content, which can greatly enhance the impact of brand publicity.

Outdoor commercial LED Display

Cost-effective and high return on investment

Compared to traditional forms of advertising, outdoor LED billboard cost less in terms of content update and maintenance. Advertisers do not need to reprint or replace the physical object, but only need to switch the advertising content through the digital system, which greatly reduces the cost of operation. In addition, its high frequency exposure can effectively improve the conversion rate of advertisements and achieve a higher return on investment.

Outdoor LED display screen

Conclusion

In today’s era of information explosion, Outdoor digital LED billboard, as an innovative and efficient advertising medium. It is becoming an important part of advertising because of its superior geographical location, all-weather exposure capacity and diverse forms of expression. Whether it is to enhance brand awareness or promote the spread of urban culture, outdoor digital advertising screens have shown incomparable advantages. If you are looking for an efficient way to place advertisements, MuenLED outdoor LED advertising screen will be the right choice for you!

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Protective measures for outdoor full-color LED display screens

Introduction:

As a new type of outdoor advertising display product, outdoor full color LED screen is a valuable investment to enhance brand image and information dissemination. In economically developed urban areas, outdoor display advertising occupies 70% of the LED outdoor large screen advertising market. They attract people’s attention with rich and diverse information displays, colorful pictures and high brightness display effects. However, long-term exposure to harsh weather, dust and physical damage will shorten their lifespan. This blog will discuss protective measures for outdoor full color LED screen to ensure that it can display exciting content stably.

Outdoor large LED display

Protection against weather effects

Weatherproof performance is crucial for outdoor full color LED screen. Outdoor full color LED display adopts modular design and consists of electronic components. If they are not weatherproof and waterproof, they are prone to electrical leakage and short circuits, and even cause fire and other phenomena. Therefore, choose LED displays with high IP ratings, such as IP65 or higher, to withstand rain and dust. In the structural design of the LED screen, the connection between the module and the cabinet should be made with a waterproof rubber ring to ensure that there is no gap in the LED screen for water vapor to enter.

In daily maintenance, it is also necessary to periodically check the waterproof components for signs of aging or damage. If any problems are found, replace the damaged waterproof rubber ring or baffle in time, so that the LED display can always maintain stable operation in a humid outdoor environment.

Outdoor waterproof LED screen

Manage heat dissipation and ventilation

Outdoor full color LED screen is exposed to the hot sun for a long time, and it is easy to fail due to high temperatures. Therefore, sun protection and heat insulation measures are particularly critical. First of all, build a professional sunshade above the LED screen, the material has good UV resistance and heat insulation properties, can effectively block direct sunlight, reduce the surface temperature of the screen.

At the same time, install a cooling fan inside the outdoor LED display body to quickly dissipate internal heat. And choose a well ventilated location to install the screen to avoid heat accumulation. Proper temperature control can also provide viewers with a smooth visual experience.

Outdoor LED cabinet structure

Ensure stable mounting structure

Outdoors often encounter high winds and other bad weather, which puts a high demand on the stability of the outdoor full color LED screen. Therefore, a robust mounting system should be chosen to protect the screen from damage caused by strong winds, vibrations or accidental impacts. When installing, the screen should be firmly fixed using a high-strength steel frame to ensure that the mounting structure can withstand local wind speeds and environmental conditions.

In addition, regular checks should be made to ensure that the fixing bolts are not loose and that the steel frame is not deformed. Once found hidden danger, it should be fastened or repaired immediately, so that the LED screen can still present the picture stably in the howling wind.

Outdoor full color LED display

Protecting against electrical issues

Voltage fluctuations and power surges can cause irreparable damage to outdoor LED displays. In areas prone to lightning, proper grounding is particularly important for the safety and stability of the system. Screen power lines, signal lines, etc. need to be connected to the lightning protector. Lightning protectors can instantly discharge high voltage current caused by lightning to protect the internal circuit of the display from damage.

Therefore, it should be in the lightning season before the lightning system for a comprehensive test, to ensure that the grounding of the lightning rod is good, the lightning protector functions properly, so that the LED screen in the lightning and thunder from the ravages of lightning always maintains stable operation.

Regular cleaning and maintenance

Outdoor full color LED screens are susceptible to dust, dirt and oil, and the clarity of the image gradually deteriorates. In order to maintain bright colors, they can be cleaned with soft fabrics and non-corrosive cleaners. At the same time, care should be taken to avoid damaging the screen surface or internal components. Through regular inspection, wear and tear problems can be detected and solved early to prevent damage from spreading.

Outdoor LED screen

Protection against vandalism and theft

Outdoor full color LED screens in public areas can be vulnerable to vandalism or theft. Secure installations with anti-theft locks and reinforced protective glass. In high-risk areas, consider using surveillance cameras to deter malicious activity.

Conclusion

Protecting your outdoor full color LED screen is an ongoing task. From weatherproofing to regular maintenance to theft prevention, every step ensures that the screen will provide outstanding visual performance for the life of the screen. Maximize your investment in outdoor advertising and messaging by taking these protective measures seriously. By following these guidelines, your outdoor full color LED display will not only survive in a variety of environments, but will also maintain its superior performance and captivate your audience with stunning visuals.

02 9

Outdoor LED screens used in shopping areas

Introduction

With the rapid development of technology, outdoor LED displays are like the brightest stars in the night sky, beginning to redefine our shopping area and experience.

On the bustling streets of the retail world, a revolution is quietly taking place. With the rapid development of technology, outdoor LED displays are like the brightest stars in the night sky, beginning to redefine our shopping area and experience. These high-tech screens not only add a futuristic feel to the appearance of the city, but also attract the attention of every passerby in their unique way. Outdoor LED displays have made shopping no longer just about meeting needs, but also a visual feast.

The Impact of Outdoor LED Screens on Shopping Areas

1. Attract customer attention

In the shopping area, outdoor LED screens attract a large number of passing customers with their dynamic visual effects and high brightness images. This novel form of advertising can quickly capture people’s attention and increase brand exposure.

2. Improve shopping experience

Outdoor LED screens not only display advertisements, but also provide customers with real-time product information and promotional activities. Through interactive touch screens and QR code scanning, customers can easily learn more about product details and even make online purchases, making the shopping experience more convenient and rich.

3. Create a shopping atmosphere

Outdoor LED screen can adjust the playback content and color according to the season, festival, or event theme, creating a unique atmosphere for the shopping area. This atmosphere helps to stimulate customers’ purchasing desire and increase the sales revenue of businesses.

The Advantages of Outdoor LED Screens

1.High cost performance ratio

Compared to traditional advertising media, the advertising cost of outdoor LED screens is relatively low, but the coverage and exposure rate are high. This makes it highly favored among advertisers.

2.High flexibility

The playback content of outdoor LED screens can be adjusted according to needs, whether it is pictures, text, or videos, they can be displayed on the screen. This flexibility allows advertisers to develop more targeted advertising strategies based on market demand and the characteristics of their target audience.

3.Strong scalability

With the continuous advancement of technology, the size, resolution, and playback effect of outdoor LED screens are constantly improving. This provides advertisers with greater display space, which can better attract and retain consumer attention.

The Challenges and Coping Strategies of Outdoor LED Screens

Although outdoor LED screens have many advantages, they also face some challenges. The following are discussions on these challenges and corresponding response strategies:

1. A fiercely competitive market environment

With more and more businesses adopting outdoor LED screens for promotion, market competition is becoming increasingly fierce. In order to stand out in competition, businesses need to constantly innovate and improve the quality of advertising content to attract the attention of consumers. In addition, collaboration and joint marketing are also effective strategies to expand influence by collaborating with other businesses to jointly promote activities and discounts.

2. Regulatory and regulatory limitations

In some regions, regulations and restrictions on outdoor advertising may have an impact on the promotion and use of outdoor LED screens. Merchants need to understand local regulations and policies to ensure that the content, time, and location of advertisements are in compliance with regulations. At the same time, establishing good communication and cooperation with local governments and relevant departments can help solve potential problems and obstacles.

3. Technical updates and maintenance costs

With the continuous advancement of technology, outdoor LED screens are facing pressure from technological updates and maintenance costs. In order to maintain competitiveness and ensure the durability of advertising effects, businesses need to regularly update and maintain screen devices. In addition, working with a professional technical team to ensure the stable operation and timely maintenance of equipment is also a necessary measure. Through reasonable investment and technical support, businesses can ensure that outdoor LED screens can maximize their value in shopping areas.

艺术2

Outdoor LED display screens used in art museums

Introduction

Outdoor LED display has become an important digital landscape, adding vitality and vitality to the city through its unique visual effects and diverse applications.

In modern cities, outdoor LED display has become an important digital landscape, adding vitality and vitality to the city through its unique visual effects and diverse applications. These LED diaplays are not only traditional advertising tools, but also an important part of art installations, bringing visual feast and artistic enjoyment to the city.

1. Integration of Architectural Landscape

As a digital landscape, the outdoor LED display is often integrated with the architectural landscape to create stunning visual effects. In the high-rise buildings, commercial squares and public Spaces of modern cities, LED display can be installed on the facades, roofs or central squares of buildings, and the architectural landscape against each other to form a magnificent digital picture. This integrated design not only enriches the landscape of the city, but also enhances the beauty and recognition of the buildings, bringing a unique urban look to the city.

2. Artistic Display and Creative Expression

Outdoor LED display as an art installation, can be used to display a variety of art works and creative content, to bring cultural and artistic atmosphere to the city. Artists and designers can use the high-definition display effect and multimedia characteristics of LED displays to create colorful and creative works of art. These works can be art exhibitions, digital sculptures, light shows and other forms, through the presentation of creative LED display, attract people’s attention, trigger thinking and resonance, add a unique artistic landscape for the city.

3. Interactive Experience and Participation

Outdoor LED displays can not only be used for viewing, but also allow the audience to participate in and interact with the artwork through interactive technology and participatory design. By setting up a touch screen, motion sensing device or mobile app on the LED display, viewers can interact with the artwork, change its form and content, and create their own unique experience. This interactive design not only enhances the audience’s sense of participation and interactive experience, but also expands the forms and possibilities of digital art, bringing a richer and more diverse cultural life to the city.

4. Theme Activities and Festivals

Outdoor LED displays are often used to display information and promotion of theme events and festivals, adding color and atmosphere to the city’s cultural and tourism activities. In festival celebrations, large-scale events and city celebrations, the LED display can play promotional videos of various theme activities, program performances, cultural performances and other content, attract the attention and participation of citizens and tourists, and create a lively and festive atmosphere. The promotion and display of such themed activities and festivals not only enrich the cultural life of the city, but also enhance the sense of belonging and honor of citizens and tourists, and enhance the cohesion and influence of the city.

In summary, as a digital landscape art installation, outdoor LED display not only provides the city’s information dissemination, cultural entertainment and environmental publicity functions, but also brings a unique visual enjoyment and artistic experience to the city. Through innovative design and application, outdoor LED display will continue to inject new vitality and momentum into the construction and development of the city, become an important part of the urban landscape, and create a better living space for citizens and tourists.

3D10

Outdoor LED display screens used in building applications

Introduction

Used in malls, schools, hospitals, and pretty much everywhere. For this article, we are going to be going through the application of Outdoor LED displays in architecture for advertising.

Outdoor LED Display for Architecture Application

LED displays are made up of flat panel screens that use carefully collected light-emitting diodes as pixels for video displays. You can install them both outdoors and indoors to creatively present messages for your brand and advertising.
They are one of the most effective ways to effectively draw attention to your brand or business advertising. The quality of the pictures is so clear most businesses cannot afford to pass up the chances to display their brand.
They are used in malls, schools, hospitals, and pretty much everywhere.
For this article, we are going to be going through the application of Outdoor LED displays in architecture for advertising.

LED in Architecture

Giant LED screens have come to stay in modern architecture: From the flashy lights of Times Square New York to the bustling air of Piccadilly Circus, LED screens are consistent in every important city’s landmark.

In this article, we are going to be taking you through why an Outdoor LED screen is suitable for the growth of your business.

Advantages of Outdoor LED screens

The following are the advantages of outdoor LEDs.

High-definition capabilities

To thoroughly engage people sometimes, you need quality image resolution. Imagine you see a Coca-Cola advertisement without the fizz, you are less likely to go and get a drink than when you see one with the fizz. With quality LED, your business now can embody all the useful features of your brand in one high-resolution image—Even the most minute details can be embodied.

Brightness

LEDs not only work during the nighttime but also work during the daytime. This implies that no matter the time of day, your message is always going to be out there for all to see. They offer optimized light intensity to counteract the most intense daylight.

Integrated management systems

The best LEDs connect with different display networks and have integrated management systems making it easy to schedule the video one intends to broadcast.

Remote controls

With the remote control, you have full autonomy over the message relayed on your LED screen no matter where you install them.

Outdoor application of LEDs

LEDs can be applied to the following situations:

Building walls

The outer walls of buildings close to continuous traffic are the most common places to install LED screens. If the traffic is continuous and since the buildings are stationary potential customers are going to be able to see your message.

Malls

These days LED screens are trademarks of shopping malls. The shopping malls already concentrate huge numbers of people. LED screens are effective to gain people’s attention. They can notify a potential customer about a flash sale, promote a new offer to passersby, etc.

Concerts, and sporting events

The giant LED engages the audience in a concert or sporting event. A lot of people do not like to go to stadiums during sporting events because they do not have the privilege of replays. Now, with LEDs, you have that privilege. The same goes for concerts. People have the privilege to monitor all of the activities happening on the stage

Technical Consideration

Here are some of the things to consider before getting an Outdoor LED screen for architecture.

Visuals

Your LED screen must attract the attention of passersby and communicate your messages. As we said earlier: the clarity of your image determines people’s reactions. The LED screens must be bright and accurately display colors.

Here are some of the things to consider before getting an Outdoor LED screen for architecture.

Visuals

Your LED screen must attract the attention of passersby and communicate your messages. As we said earlier: the clarity of your image determines people’s reactions. The LED screens must be bright and accurately display colors.

You must get LEDs with a high pixel pitch. The higher the pixel pitch, the higher the quality of the image on the LED.

Brightness

For images to be truly visible they must be bright no matter the time of day. When your image is bright, you can stimulate the interest of passersby. The brightness of video walls is measured with nits. A high nit rating means a bright video wall. For outdoor fixed LED, you need at least 5,000 nits so that your image can be fully seen

Durability

LEDs are supposed to be strong. Many LEDs like the ones that we have at DDW are water, fire, and impact resistant.

But there are some things that you need to add to them to make them stronger. For example, you need to install a lightning arrester to prevent lightning attacks. These make sure that the main body and the display shell are grounded. It also has a grounding resistance of less than 3ohms which discharges excess current when exposed to lightning.

Temperature

Since your LED screens are going to be outside, they are going to be exposed to all weather conditions. Furthermore, the LEDs themselves exude heat when used. To prevent the integrated circuit from burning, you need to make sure that you have an integrated cooling system.

A recommendation especially for LEDs without a cooling system is to install an axial behind the screen to regulate the temperature between –10 degrees and 40 degrees Celsius. If your screens are installed in hot places, then you might need to install an HVAC system to regulate the internal temperature.

Constructing it properly

You must properly consult with the right people to get the best out of your LED screens. You can install outdoor LED screens on walls, on vertical poles, moving trucks, etc. The good thing about LEDs is that you have full autonomy to customize them,

Maintenance

You have to consider Maintenance when picking a LED screen. Our FH series comes with a hydraulic rod making it easy to open the doors for quick maintenance. While the FH series can be easily maintained, it is also imperative, that you find the proper way to install it for easy access subsequently

The location

The location of your LED screen is important. To get the most out of your LED, you must put them where there is high traffic. For example:

  • Road junctions
  • Highway
  • Shopping malls etc.

Installing the LED

We will be taking you through four steps to install LEDs

Survey

Before installing your LED screen, you need to make an in-depth survey. You need to analyze the environment, the terrain, the range to emit light, the Luminosity of the place, and a few other parameters. To make sure the installation is smooth, the person taking the survey must ensure that all the equipment is appropriately used and plan the different methods to install the LED.

Construction

You can install LEDs in two major ways: you can suspend them on the side of the wall, or balance them on a roof or surface. Furthermore, communication is important for the equipment personnel to make sure that everyone and everything is safe.

Debugging the light emitting range

Light emitting ranges differ based on the LED display visual angles. When installing LEDs outdoors make sure that they are installed based on the field acceptance ability. Analyze the angle people can see from. Also check the normal, luminance-balanced images and the captions. When you match the luminance with the right angle then you can get the most out of your LED.

Inspection and maintenance

For follow-up inspection, you need to check the waterproof layer, the rain shelter, the cooling systems, etc. When you inspect these parts, then you are guaranteed a fine display of your LED. It Is important that when you are installing the LED, you install them in a fashion where subsequent maintenance is easy.

Conclusion

Now that we have taken you through some of the things that you need to know about outdoor fixed LED displays, you can now go through our pick of high-end outdoor fixed LED displays

01

The advantages and scenario applications of outdoor LED display screens

Introduction

Walking in the city, in addition to the common bus advertisements and bus shelter advertisements, we will also see LED display advertisements, big-name advertisements, subway advertisements.

With the development of science and technology, the types of outdoor advertising are also showing a trend of diversification. Walking in the city, in addition to the common bus advertisements and bus shelter advertisements, we will also see LED display advertisements, big-name advertisements, subway advertisements.

Advantages of outdoor LED display

The position is fixed and can become a regional sign

Generally speaking, outdoor LED screens must select a fixed space for display. Because of this feature, the outdoor LED screen can attract high attention with its strong visual impact, and become a geographical indication in the urban area, so as to repeatedly disseminate information to consumers at regular and fixed points.

Various forms of expression

Using its superb sound and light technology, the outdoor LED screen can display various graphic animations through computer control, and use various forms to display advertisements and other information: it can display static images or dynamic images; it can display two It can also display three-dimensional images, presenting wonderful effects around the clock.

Diversified combination, strong plasticity

In addition to its own form of creative design, LED can also be combined with other materials, such as neon lights, light bulbs, inkjet light boxes, etc., carefully designed with diversified combinations, and applied in the same advertisement or information, it looks dynamic and gives People feel pleasing to the eye.

High arrival rate and good dissemination effect

Outdoor LED displays are direct and concise, and can publish advertisements and other information 24 hours a day, with a high frequency of transmission. In addition, for specific target audiences in fixed areas, through strategic media arrangement and distribution, an ideal reach rate can be created to achieve Good spread effect.

 

Scenario application

Building curtain LED wall

Urban building curtain walls are mainly concentrated in the bustling areas of the city. Such a huge stock of building curtain walls is a huge potential market for outdoor media advertising. The advertising value of this market has not been fully developed, and outdoor advertising resources in cities are increasingly exhausted. In this case, the glass curtain wall is a new blue ocean field. The scope of this field is very wide, such as urban landmark buildings, municipal buildings, airports, automobile 4S stores, hotels, banks, chain stores and other glass curtain wall buildings with advertising commercial value.

Municipal engineering LED screen

By setting up LED display screens at the intersections of busy streets, large parks, large commercial centers, subways, expressways and other areas with large traffic, as well as important municipal places, municipal departments can release information and publicize.

Sports events LED screen

The application of LED display in the field of stadiums is very important. It can provide real-time broadcast of the game and playback of wonderful pictures so that the audience can better appreciate the game. At the same time, it can also provide slow motion playback to help referees make correct decisions and reduce unnecessary Necessary disputes can ensure fairer and more fair results of the competition. In addition, it can also be used for athlete introduction, competition result information display, and commercial advertisement broadcasting. LED full-color display has become an essential facility in various modern sports venues including football fields, basketball stadiums, and track and field stadiums. With the development of the sports industry, the demand is still increasing.

Stage background LED screen

In various stylistic performances and evening parties, LED display screens have become an indispensable tool to enhance the performance atmosphere and show better stage effects. On the one hand, the LED display screen can broadcast and replay the live game, so that the audience at a distance can also clearly appreciate the performance. More importantly, the LED display screen can be used to display stage special effects, expand the performance space, and enhance the stage atmosphere. In-depth expression of the theme style of each program is extremely important in large-scale stage performances such as Spring Festival Gala and concerts.

20240814 000640

Understanding of Ultra Light Outdoor LED Display Screen

Introduction

When it comes to choosing the right outdoor display, being weatherproof is important. However, the weight of the outdoor LED screen should be a matter of concern too. Weight can complicate the installation and the calculation of the structural load.

Due to the increased preferences for digital-out-of-home (DOOH), the global outdoor LED displaymarket is growing rapidly. There are various models or types of outdoor LED displays in the market. When it comes to choosing the right outdoor display, being weatherproof is important. However, the weight of the outdoor LED screen should be a matter of concern too. Weight can complicate the installation and the calculation of the structural load.

 

Ultra-light Outdoor LED Screen

To tackle the weight issue, many LED screen manufacturers have introduced various lightweight LED panels and products to the market. Most ordinary LED screens can weigh between 25 and 35kg per square metre. As the outdoor display gets larger, it can get very heavy. As a result, there will be limitations to the screen size that a building or a structure can carry. Even if the structure can sustain the weight of the display, a heavier display means higher installation costs and more difficulties.

An ultra-light outdoor LED screen is a lightweight LED panel that is designed for outdoor use. Most lightweight LED panels weigh less than 22kg per square metre. Although these panels are lighter than ordinary panels, they are still durable and can resist extreme weather conditions.

A South Korean manufacturer’s ultra-light series provides four different LED modules with pixel pitches of 6.9mm and 10mm. The weights of these products are between 18.5 and 21.2kg per square metre. The lightweight design makes both roof and ceiling installations possible since it puts less pressure on the structural load.

On the other hand, a China manufacturer also launches its new lightweight series in May 2022. Weighing only 17kg per square metre, this breakthrough innovation shocks the market. While an ultra-light design is achieved, the outdoor LED screen can still be able to provide excellent visual and outdoor performances without making any compromises.

Benefits of Using Ultra-light Outdoor LED Screen

Lighter LED screens can handle almost any task smoothly. From shipment to loading and installation, the workload can be reduced greatly. When the workload is lesser, the costs involved will be decreased too. On the other hand, lighter LED screens also reduce the rate of accidents. Safety at the installation site can be enhanced greatly.

Besides, there are many installation methods available for outdoor LED displays, such as poles, roof-top, building façade, and ceiling-hung installation. To provide a readable viewing experience with a long viewing distance, an outdoor LED display is generally very large. When the screen size is large, more LED modules or cabinets need to be installed. As a result, the whole installation can get very heavy.

Installation of a digital billboard or an outdoor display requires a precise load calculation. If it exceeds the maximum load capacity of a structure or a building wall, the total weight of the installation has to be decreased by reducing the screen size. However, if ultra-light LED screens are used, the desired screen size can be maintained or go even larger.

While lightweight LED screens can bring many benefits to the installation, they can also provide meaningful advantages to the service and maintenance. Removing or disassembling lightweight LED modules is relatively easier when compared to LED modules with normal weights. Besides, it is also easier and safer to move the LED modules around when working at heights.